allplants & Uncommon launch the tastiest meal you’ll never eat — (Not at) School Dinners — an initiative to help feed hungry kids this October half term
allplants will provide over 7,000 nutritious meals to families facing holiday hunger in London partnering with The Felix Project & City Harvest — For some families half term marks the start of holiday joy and the freedom of no school, but for many it can be one of the bleakest periods of the year marking the start of holiday hunger for many of these children and their families. Throughout term time, children from…
Sanam Petri Joins Uncommon Creative Studio as its First International Executive Creative Director
Petri was named one of Business Insider’s 30 Most Creative Women in Advertising having spent two decades shaping some of the most influential brands & artists Petri will work directly with Nils Leonard to help the studio continue to grow its presence in the US. The move marks Petri’s return to the industry following an impressive stint leading her own venture, where she worked directly with some of the world’s most exciting artists as a personal creative director.
Pinterest Defies Self-Doubt with the Act of Do in New Global Brand Campaign ‘Don’t Don’t Yourself’ Created by Uncommon
Embargoed Monday 12th September until 6am ET & 11am UK — Fear of failure. Judgment. Doomscrolling. Procrastination. Our inner critics. Too much of the world distracts us, makes us doubt ourselves and makes us think we’ll be laughed at if we try. But nothing silences a saboteur like the simple act of doing. Pinterest’s latest brand campaign exposes the inner saboteurs that hold us back and highlights how Pinterest is the antidote to doubt. “Don’t Don’t Yourself” is the mantra at the heart of this new campaign, emphasizing the belief that the act of doing can help silence those feelings of fear and self-censorship that can sometimes hold us back.
Uncommon bolsters studio growth with appointment of first COO Tom Griffin & Head of New Business Matt Hennell
As Uncommon looks to its future growth plans, the studio announces the promotion of two key senior roles — its first ever Chief Operating Officer and Head of New Business. Last year alone, Uncommon ferociously grew its offering, launching a design and CX capability. As well as building a mission driven accelerator Unrest and winning the global creative CRM account for British Airways. The team grew to over 110 people working with over 40 brands with projects spanning across the US, UK, Europe and Asia. In its next stage of life, the studio plans to move into new territories, capabilities and markets. These appointments not only mark their growth to date but their future ambitions too.
ITV & Uncommon continue Britain Get Talking with powerful series of breakthrough moments including during ITV News
ITV News presenter Lucrezia Millarini, sports presenter Laura Woods and Emmerdale actress Daisy Campbell break the fourth wall to call on the nation to check in with young people — Almost half of young people struggle with anxiety and more than 400,000 children and young people a month are being treated for mental health problems — the highest number on record. Last week, Uncommon launched a new campaign for ITV’s Britain Get Talking to address the fact that even though young people are carrying a lot on their shoulders, they often struggle to talk about it. Its core message is how important it is for adults to keep trying, because it takes time to break through.
ITV’s ‘Britain Get Talking’ — the UK’s most recognised mental health campaign — returns with powerful film encouraging adults to take time to break through to teens in their lives to tackle growing mental health crisis amongst young people
New campaign for ITV and STV’s Britain Get Talking, created by Uncommon Creative Studio, explores the gap between what we say and how we feel, encouraging ITV’s audience to break through to one another — Almost half of young people struggle with anxiety and more than 400,000 children and young people a month are being treated for mental health problems — the highest number on record. This new campaign, supported by Mind and YoungMinds, and SAMH in Scotland, aims to address the fact that even though young people are carrying a lot on their shoulders, they often struggle to talk about it. Its core message is how important it is for adults to keep trying, because it takes time to break through.
Peepl — New Start-Up Rewriting Local Economies — Casts Open Call to Reimagine Logo as NFT You’ll Own
A logo owned by the people who created it, rented by Peepl — More about Peepl The global economy is broken. We live in a system that values wealth over all else. One where the richest 26 people in the world own as much as the poorest 3.8 billion. And where, incidentally, of that list of 26 billionaires, only 3 are female, and only 6 aren’t…
ManyPets & Uncommon Continue New Campaign with Series of Humorous Films Detailing Nine Alternate Pet Endings
Mentor, therapist, life coach, counselor, pet — new films showcase all the ways our pets look after us — ManyPets, the award-winning cat and dog insurance brand, launched the next stage of its new campaign ‘Insure your happiness’ with a series of alternate ending films created by Uncommon.